Book Titles that could bring home the bacon

Ever thought of an award winning title for a book? I have. Inspiration was written on my Target Teeshirt when my daughter Lauren Rose was in the third grade. I was in charge of the Monster Hands, a simple creation whereby you put popcorn in a clean, clear glove, the "fingernails" "aka candy corn." Anyways, I came up with Love at First Bite, and that title has been one of those monumental titles that gets noticed and for a cookbook, works!

Anyhow, before I throw my notes away, thought I'd share some titles that I came up with. See if you agree and for what type of book would you place them/what category?


A Date With Destiny, Destino
Financial Bondage, how to overcome the symptoms of worry and anxiety and get your financial life back on track.
The Habits of The Rich
The Habits of The Well To Do.

Yelp, I need HELP: How to improve your customer ratings, by, Gina Meyers

*Yelp, I need HELP: How to improve your customer ratings

By, Gina Meyers


If you are a business owner, you know that every review whether positive or negative counts.

As an author, I know that past reviews of my books have helped me to remember what to add next time, what to leave out, what to better explain, and that the "customer is always right", is a familiar tome that I must keep remembering.


A few months ago, I had the pleasure of taking a workshop via the Hispanic Chamber of Commerce, it was all about social media and ideas, things to look for, things to avoid, and how to combat negative reviews via YELP. Here are my notes and my interpretation of what was stated.

First off, a lot of people use YELP. That is why it is critically important that you put your best face forward when it comes to Yelp, make sure you have a current phone number and pictures that are recent and exhibit what your business is all about. Don't forget your website as well.

So what if you get one of those dreaded negative reviews? Fear not, take the negative and turn it into a positive.

What is the first step to take.

1) Acknowledge the negative review and thank them for it.

This will give your business a persona. How is a business or person going to improve if we avoid. It's a big step, but one of the most important, thank the reviewer. It doesn't mean you are agreeing with what they are saying, but it is acknowledging that there may be a "perceived issue". Notice how I use the word "perceived", my late Grandma Rose used to say a lot of cool adages, one of them was, "not your cup of tea", "one man's trash, is another man's treasure", "there is a lid for every pot". Goodness, now of all times, I can't think of what she used to say about critics, maybe my mom said it, "don't respond to your critics".

You aren't responding to the critics you are responding to their "perceived issue". Maybe it was "don't shoot the messenger", that's what everyone will be saying after they try this *Yelp, I need help, lol.


JOKES aside, let's get to the rest of the meat and potatoes of the information.

Sometimes people throw those stones cause they forget there is a person behind a business, not just bricks and mortar.

Always respond to the negative and always respond to the positive.

2) Thank the folks that like your product or service, thank them too.

Your whole goal here is to try and get as many positive reviews as possible. When you engage the review, you are allowing the person who took the time to express themselves with feedback.

In a nutshell, people like doing business with people they like.

Listen to your customers
Provide Direct Customer Service
Build relationships
Improve your search engine rankings
Establish your business as a resource in your particular industry
Build your brand, show your personality.
Direct people to your website, blog.
Provide creative advantage over your competition.



Gina Meyers is the bestselling author of Love at First Bite, The Unofficial Twilight Cookbook. http://www.ginameyers.com She is also the publisher of Serendipity Press, and does marketing and promotions for Serendipity Media Group. http://www.serendipitymediagroup.com Her book, Hope for Haiti, a fundraising cookbook, won the prestigious Gourmand Cookbook Awards for Best Charity Cookbook in the World, Folies Bergere, Paris, France, March 2011.

I Publish Books. I Market Books.

Welcome Home Cookbook, new cookbook explores the joys of homeownership

Dear Realtors and Real Estate Professionals,

Are you at a loss when it comes to giving your clients a housewarming gift after the big purchase? Look no further than a customized cookbook for your client with handy tips about the after purchase of their home, wonderful recipes, your information, and a whole lot more.

Contact Gina today to inquire on how to order Welcome Home Cookbook and how you can advertise for a nominal fee in this keepsake. gmeyers@fathomrealty.com

Announcing the Best Book Award for 2019/2020

Announcing the Best Book Award for 2019/2020……

If you have written a book in 2019, please submit it for review and consideration of this year’s Best Book Award. 
Any topic and any length is acceptable. Please send your non-returnable book before 12/15/2019 to Dr. Allan G. Hedberg,
C/O Gina Meyers, Serendipity Media, 5100 N. Sixth, Suite 140, Fresno, CA, 93710 
The winner and all submissions will be acknowledged during the Seminar.

So you want to be the next JK Rowling, by, Gina Meyers

So you want to be the next JK Rowling, of Harry Potter Fame, well, you aren't the only one.

by, Gina Meyers

 I've met with two publishing, marketing, and promotions clients recently, and they both said the same sentiment, "they want to be the next JK Rowling". The truth is both have the tenacity to become the next JK Rowling. One is a science fiction writer for young adults and the other a poet.

But that familiar tome, go me thinking, does everyone want to be the next JK Rowling and why?

There is a lot to read in between the lines about JK Rowling's story. The story of rags to riches, but the truth is that story like Harry Potter is fiction. Like the game telephone, somehow the message became garbled, suddenly JK Rowling was in a bar, eating peanuts, writing her manuscript on napkins. It's the story of rags to riches, the sort of Lifestyles of the Rich and Famous that get everyone saying, "I want to write a book, rise to fame, but are they really saying that?"

I think it is the perception of success-- the dream of "being discovered" that gets people excited.

Having had some level of success in the past with my Hope for Haiti Fundraising Cookbook (Winner of the Gourmand International Cooking Award, For Best Charity Cookbook In the World, Folies Bergere, Paris, France, March 2012), and I am the author of the Unofficial and Unauthorized, Love at First Bite, The Unofficial Twilight Cookbook, I can tell you--fame isn't what it is cracked up to be.

This is why I always have my prospective clients/authors fill out the Author Survival guide, it gives them a good dose of reality to what they truly want out of the publishing, promotions, and marketing of their book.

But, it also helps them to continue to dream and to believe in their dreams enough to achieve.

I am grateful I have honed in the tools and built the resources and connections to make others dreams come true.

Now, that I know what they mean about "wanting to be the next JK Rowling." If you want to learn more about how you can achieve your personal goals through publishing your book, email me at: http://www.serendipitymediagroup.com

Change Your Mood, Change Your Clothes, new book explores the power of making simple changes improve our spirits and mood, by Gina Meyers

Do you remember watching Mr. Rogers change his shoes and his sweater?

Now you too can feel different, elevate your mood, simply by changing your clothes. I am compiling a book, either e book or softcover book about the power of changing your clothes and how it can uplift your mood and spirits.

If you would like to contribute photos, stories about how your life has been changed simply by changing your clothes, please submit to: Gina Meyers, ginahillmeyers@gmail.com.

It's Not Too Late to Make Retirement Great!

Listen to Author Arsen Marsoobian speak from the heart about his experiences in life and a brief excerpt from his book, Don't Die.

"Preparing to live or waiting to die." Over the age of 65, you fit into one of these two categories.  The reason I say this is because I have done both. In my book Don't Die I explain what happened after divorce and relocating back to my family and community I had left for 12 years. We believe life changes after the age of retirement. What is that 65? 

Most prominent sales job government as ever sold to American people. They set up Social Security benefits at age 65 when life expectancy for the average person was age  64. Good logical thinking for politicians in Washington. Now more and more people living to age 100 and beyond. There will soon be a million people over age of 100 in America .

So the question is, what are you going to do in the next 30 years?

The answer requires a whole different mindset and a way to approach life. But, Arsen under my circumstance, I can't do anything. As one of the great motivational speakers of our time, Zig Ziglar answered that statement. "With a question."What are you doing under there in the first place?

If you have been out of the game of life for a while time to get back in is NOW. If you're still in the game excellent, keep it up. Be an inspiration to others around you. Choose to prepare every day to live. 

In my book, I share the three essential things that helped me make the mind shift.  Maybe they will help you. They are, Keep Learning, Keep Doing, and Keep Giving.

There is a bonus chapter in the back of the book to help you evaluate your desires or dreams before you get started. With only thirty years left, you don't want to waste time pursuing a course of action that will not be fulfilled.

To learn more about publishing, marketing and promotions, please visit: https://serendipitymediagroup.com/

To purchase Manifesting Magnificence, a Personal Growth Workbook, please buy here: https://www.amazon.com/Manifesting-Magnificence-Personal-Growth-Workbook/dp/0692345191

To purchase Arsen's book, please go here: https://www.amazon.com/dp/0615742068/ref=cm_sw_em_r_mt_dp_U_uZ8hDb7YGPQ9A