Word-ly Advice

A survey asked managers what words attract them to  potential applicants. In whatever line of business you are in, knowing these vocabulary words can enhance your success with managers and future business clients. At Serendipity Media Group, we can create new, fresh biographies for your employees, we can suggest a lexicon of awesome words to add to your website to engage new customers, we can also help you rewrite your resume, your content on your blogspot, and much more. Give us a call at: (559) 449-1970 to request samples and pricing. Serendipity Media Group

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Meet Author Ellen Cummins

Meet Author Ellen Cummins

 By, Gina Meyers 

Author Gina Meyers

In my quest as a marketing, promotions and author, I am always seeking out interesting people and wanting to share them with the world. I recently volunteered to schedule authors for the Ripon Color the Skies Event this coming Labor Day Weekend. That didn’t quite pan out since the host of the event was unable to provide a table and chairs for the event so even better, I get to share who I discovered in another format. Without further ado, meet Ellen Cummins.

Ellen Cummins, a writer of fantasy fiction and romance, has been obsessed with anything that makes her heart flutter. From vampires to monsters to regular humans, she loves to write about remarkable beings with extraordinary gifts that bring a level of something good even though the odds are stacked against them.

Born and raised in Modesto, she spends her summers chasing adventures that make her breath hitch in her throat, or twist her heart into a knot! She’s a manicurist by day and a retail jewelry associate by night, taking care of three children, a home, and a husband when she’s not rocking out at a concert, burying her nose in a gut-wrenching novel, or watching Game of Thrones. Creating beautiful, thought provoking stories is something she’s very passionate about, and wants nothing more than to share them with the world!

Facebook: https://www.facebook.com/Ellen-Cummins-Author-Page-263390230476031/

Blog: https://ellencummins.wordpress.com/

Book sales sites: https://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&field-keywords=ellen+cummins
http://beachwalkpress.com/ellen-cummins/

Twitter: https://twitter.com/EllenCummins4

Marketing 411: Your formula for success

Marketing Tips

Marketing 411: Your formula for success

Marketing is a strategic exchange of products and services. Marketing creates a plan that causes a predetermined desired goal or result by focusing on externally related needs of a potential consumer who will find value in your product or service. Marketing is the creative execution of a plan to sell to an intended consumer a product or service. Niche marketing is honing in on a specific market also known as a specialized group of consumers. A consumer must perceive that the marketer’s product or service has value. A marketer has to take into consideration a number of components such as competition, price, and information in determining if their product is the most valuable to the consumer. The consumer or market must want to buy the product or service because they feel a need for the service or product.

Give us a call today at: (559) 449-1970 or email us at: serendipitypressinc@gmail.com

We can help you in the areas of promotions, publishing, and marketing. Serendipity, Promotions, Marketing, Publishing

Marketing 411: Your formula for success

Marketing Tips

Marketing 411: Your formula for success

Marketing is a strategic exchange of products and services. Marketing creates a plan that causes a predetermined desired goal or result by focusing on externally related needs of a potential consumer who will find value in your product or service. Marketing is the creative execution of a plan to sell to an intended consumer a product or service. Niche marketing is honing in on a specific market also known as a specialized group of consumers. A consumer must perceive that the marketer’s product or service has value. A marketer has to take into consideration a number of components such as competition, price, and information in determining if their product is the most valuable to the consumer. The consumer or market must want to buy the product or service because they feel a need for the service or product.

Give us a call today at: (559) 449-1970 or email us at: serendipitypressinc@gmail.com

We can help you in the areas of promotions, publishing, and marketing. Serendipity, Promotions, Marketing, Publishing

Remembering Patty Duke, an unsung hero

Call me Anna

Imagine being your best.

Not settling for mere imitation

Rather, giving your absolute best to the world.

The world may be raught with imitators and competitors,

But you are different.

You have set yourself apart from the rest

You heard the call, you answered it,

You made the decision

You didn’t make the decision to walk away

You didn’t make the decision to run

You didn’t chose comfort

You embraced

You embraced the spirit of what you believe

Who you are

You took your past and you trashed it,

You recycled the parts that have built your character

And your integrity

You’ve shed the rest

In a big garbage heap of no regret

But rather hope

The phoenix has arisen from the ashes

He is alive and borne inside you

He is real

Despite your best last ditch efforts you tried to leave yourself behind

But the phoenix was within you-ready to fly…..

Soar above the rest

There is no owner’s manual for life, but there are guides like the bible to help us along the journey. When I was a teenager, I read two life changing books: Keeping Secrets, by, Suzanne Somers, and Call Me Anna, by, Patty Duke Astin.  We lost an unsung hero yesterday, mental health activist &, actress, Patty Duke. It wasn’t that long ago that I saw her at The Orpheum in San Francisco in the Broadway Musical Wicked. Some may remember her in The Miracle Worker, others, Valley of The Dolls, still others may remember her cute teenage spirit in the tv show, The Patty Duke Show. However you remember her, remember that she was brave and courageous and took a topic, Bipolar Disorder and gave it a face. Though I am sincerely grateful to not be afflicted with such a disease, I have had family members whom I love and have loved dearly who faced the same demons that Patty so candidly shared with the world.

Meet Author Meisha Macillas, author of The Messy Minds Poetry Book

Make a difference Mondays

 

In our new format, Serendipity Press will be introducing you to people and concepts that “Make a Difference”, each Monday. Today, meet Meisha Macillas, author of The Messy Minds Poetry Book.

Describe why you chose to write a book of poetry?

I wrote a poetry book to start out, I have always had a love of poetry and how it makes me feel. I wanted to make others feel how poetry makes me feel, strong and not alone.

 

What was the process like?

The process was a lot easier than I thought it was going to be. I was a little scared that I  was never going to pick all the right poems for my book.

Is it what you expected?

Yes and no. I never thought I would get as much love from my home town as I have received.

Tell us about why you chose the title?

 I needed something that expressed the poems inside. With the poems there was no true theme besides  my life struggle, I felt like a messy minds poetry book just fit.

 

What is your purpose in your writing prose?

To express all the things that I was never strong enough to say out loud. To help others who can't say what they feel out loud, giving them a voice that they can relate to.

How is your writing process?

That’s funny because I have been asked this question before and I never know what to say. I write anywhere and everywhere. I have no real process. I just feel something and write it down.

 

Have your dreams been realized in your writing a book?

I have taken a step closer to my big dream. But this is just a stepping stone to a much bigger plan for myself.

 

What is next?

 

I am currently working on a short story book. I want to continue writing books and hopefully can do so the rest of my life. I am so thankful for all of the help I have received by chasing my dream. I am very excited to see what life holds for me. I just know I am not giving up on my dreams until they are realized.

Buy your copy today!

Watch Meisha on Central Valley Talk TV

Make a Difference Mondays, Meet Richard Parenti, Part II

 

 

 

 

 

 

 

“If your happiness depends upon someone else being reasonable, then you are in a lot of trouble.”-Richard Parenti, Monday, March 7, 2016.

 

“You have control only over one thing and that’s your thoughts… You can choose the thought that makes you feel good or you can choose the thought that keeps you in the honey trap of negative thinking.” Richard Parenti

 

“One of the most important things you can learn in Yoga is: learn how to behave, be successful, be functional and productive in the material world so you may set an example for others.” Richard Parenti

 

I am very fortunate to receive daily affirmation texts from Richard. These daily words are positive, uplifting and remind me how essential living a purposeful life really is. What I mean by living a purposeful life is that I can chose to live a conscious life as opposed to a self -centered fast food approach to life. I can chose to in digest in my spirit nourishing words of encouragement and wisdom that can bring about internal change which translates to external change. Let’s start a change reaction whereby we live purposeful, meaningful lives.

I met Richard Parenti in October of 2014. He was seated next to me at The Great Valley Bookfest in Manteca, California. We hit it off instantly. Richard is a mentor, a yoga instructor, a teacher, an author and I consider him a friend. In life, I believe we are here to teach one another life lessons. Richard has had a wealth of experience in his life and he is willing to share it. To me, that is what being a mentor  is all about. Richard is the author of: Emotional Sobriety: Feel Good Secrets for Everyone, Balboa Press, 2013, and was a contributing author in, Manifesting Magnificence: A Personal Growth Workbook, Serendipity Press/Serendipity Media Group, 2015.

 

Manifesting Magnificence: A Personal Growth Workbook

Emotional Sobriety, by, Richard Parenti

Describe for us what made you decide to become a yoga teacher for patients with M.S.

In 2003, a young woman in a wheel chair came into the yoga studio that I just opened and asked if I would teach a yoga class to people with multiple sclerosis. I said I was not qualified and had no idea of what or how to teach such a class.

Her response caught me off guard. She said, “What if I bring 8 students to you for a trial class.”

Again I said no. Then she said, “I, not only will get the students, but I will train you as I have done yoga for several years, and I will collect the monies for you.”

She was stubborn. So thinking she would never find 8 students nor be able to get the money I said o.k.

We set a date to do a trial class. I never expected her to show up. But indeed she did with 8 people and handed me the money.

That’s how it began. And not only did she begin teaching me by giving me feedback, the rest of the class would often throw in their two cents. It was a new experience of letting go of control and opening up the door in me of being more compassionate and open up deeper to my own inner growth while teaching.

And now we have the longest ongoing MS Yoga class in Stanislaus and San Joaquin County. Also, for the MS Society of Northern California I train yoga teachers how to teach MS yoga. And I feel uplifted every time I teach this class, as the students are so appreciative of their progress and that I take the time to work with them. It is very fulfilling.

What are you working on now?

Now I am working on my giving my workshop, “Emotional Mastery” (Chitta Prasadanam) to yoga students learning to become teachers more often as well as mentoring individuals who are sincere in their quest to become God Realized, understanding that I too am on the path and I have many tools to offer others that have used and am still using.

And I am focused on spending more quality time with family and friends, and more time in the sun appreciating all that I have become, all my wonderful life experiences and all that I have been given.

How have the daily inspirational texts helped you and others?

They remind me to the deeper work I can still do on myself and from what others tell me it helps them understand certain aspects of spiritual growth or it also reminds them of what they already know and may or may not be applying in their lives.

 Can you please share some of your favorites?

            Live with joy

            I’m happy with dying and I’m happy with living. Both are appealing to me

            It’s alright

            So what

            Peace, love and family, all else is just noise

            I love we all get to choose what we want, whether we know it or not

You recently shared with your personal friends that you no longer fear dying, how did this come about?

It started six years ago when my mentor gave me an initiatory Sanskrit death mantra. Meaning, I was being trained to let go of the fear of dying and embrace a spiritual state of consciousness higher than the one I was at.

I have had enough experiences internally that showed me that I was not the body, but an Energy Being that was always in a state of Joy and Peace. So returning to the non-physical became attractive to me.

When I had this insight I realized I was complete within. I had no more mountains to climb. I had achieved all the goals I had ever set, save one, God Realization, which is an ongoing goal that can happened in any second or in many lifetimes.

Also, I had lived a magnificent life. I lived what most men dream about. I had no more attachments and somewhere along the line I let go of attachment to the body, my family and all things material. I was pretty amazed I had reached this level of consciousness, because not so many years ago I was the opposite.

This way of thinking and feeling was a most profound experience as I had just been diagnosed with cancer and given one year to live. And rather than be afraid I was happy with the idea of dying. It was appealing to me just as much as living was appealing. It was a new state of consciousness that was born in me at age 75.