Friday, August 12, 2016

Meet Author Ellen Cummins

Meet Author Ellen Cummins
 By, Gina Meyers 


In my quest as a marketing, promotions and author, I am always seeking out interesting people and wanting to share them with the world. I recently volunteered to schedule authors for the Ripon Color the Skies Event this coming Labor Day Weekend. That didn’t quite pan out since the host of the event was unable to provide a table and chairs for the event so even better, I get to share who I discovered in another format. Without further ado, meet Ellen Cummins.

Ellen Cummins, a writer of fantasy fiction and romance, has been obsessed with anything that makes her heart flutter. From vampires to monsters to regular humans, she loves to write about remarkable beings with extraordinary gifts that bring a level of something good even though the odds are stacked against them.
Born and raised in Modesto, she spends her summers chasing adventures that make her breath hitch in her throat, or twist her heart into a knot! She’s a manicurist by day and a retail jewelry associate by night, taking care of three children, a home, and a husband when she’s not rocking out at a concert, burying her nose in a gut-wrenching novel, or watching Game of Thrones. Creating beautiful, thought provoking stories is something she’s very passionate about, and wants nothing more than to share them with the world!


Wednesday, July 6, 2016

Marketing 411: Your formula for success



Marketing Tips


Marketing 411: Your formula for success

Marketing is a strategic exchange of products and services. Marketing creates a plan that causes a predetermined desired goal or result by focusing on externally related needs of a potential consumer who will find value in your product or service. Marketing is the creative execution of a plan to sell to an intended consumer a product or service. Niche marketing is honing in on a specific market also known as a specialized group of consumers. A consumer must perceive that the marketer’s product or service has value. A marketer has to take into consideration a number of components such as competition, price, and information in determining if their product is the most valuable to the consumer. The consumer or market must want to buy the product or service because they feel a need for the service or product.
Give us a call today at: (559) 449-1970 or email us at: serendipitypressinc@gmail.com
We can help you in the areas of promotions, publishing, and marketing. Serendipity, Promotions, Marketing, Publishing


Marketing 411: Your formula for success



Marketing Tips


Marketing 411: Your formula for success

Marketing is a strategic exchange of products and services. Marketing creates a plan that causes a predetermined desired goal or result by focusing on externally related needs of a potential consumer who will find value in your product or service. Marketing is the creative execution of a plan to sell to an intended consumer a product or service. Niche marketing is honing in on a specific market also known as a specialized group of consumers. A consumer must perceive that the marketer’s product or service has value. A marketer has to take into consideration a number of components such as competition, price, and information in determining if their product is the most valuable to the consumer. The consumer or market must want to buy the product or service because they feel a need for the service or product.

Give us a call today at: (559) 449-1970 or email us at: serendipitypressinc@gmail.com
We can help you in the areas of promotions, publishing, and marketing. Serendipity, Promotions, Marketing, Publishing


Wednesday, March 30, 2016

Remembering Patty Duke, an unsung hero

Call me Anna


Imagine being your best.

Not settling for mere imitation

Rather, giving your absolute best to the world.

The world may be raught with imitators and competitors,

But you are different.

You have set yourself apart from the rest

You heard the call, you answered it,

You made the decision

You didn’t make the decision to walk away

You didn’t make the decision to run

You didn’t chose comfort

You embraced

You embraced the spirit of what you believe

Who you are

You took your past and you trashed it,

You recycled the parts that have built your character

And your integrity

You’ve shed the rest

In a big garbage heap of no regret

But rather hope

The phoenix has arisen from the ashes

He is alive and borne inside you

He is real

Despite your best last ditch efforts you tried to leave yourself behind

But the phoenix was within you-ready to fly…..

Soar above the rest

There is no owner’s manual for life, but there are guides like the bible to help us along the journey. When I was a teenager, I read two life changing books: Keeping Secrets, by, Suzanne Somers, and Call Me Anna, by, Patty Duke Astin.  We lost an unsung hero yesterday, mental health activist &, actress, Patty Duke. It wasn’t that long ago that I saw her at The Orpheum in San Francisco in the Broadway Musical Wicked. Some may remember her in The Miracle Worker, others, Valley of The Dolls, still others may remember her cute teenage spirit in the tv show, The Patty Duke Show. However you remember her, remember that she was brave and courageous and took a topic, Bipolar Disorder and gave it a face. Though I am sincerely grateful to not be afflicted with such a disease, I have had family members whom I love and have loved dearly who faced the same demons that Patty so candidly shared with the world.